Microeconomics 8th Global Edition by Jeffrey Perloff, ISBN-13: 978-1292215624

[PDF eBook eTextbook]

Publisher: ‎ PEARSON; 8th edition (January 1, 2018)
Language: ‎ English
817 pages
ISBN-10: ‎ 9781292215624
ISBN-13: ‎ 978-1292215624

For all Intermediate Microeconomics courses at the undergraduate or graduate level.

Using microeconomics to analyze and resolve real-world policy and business problems

A market-leading text, Microeconomics presents economic theory in the context of real, data-driven examples, and then develops your intuition through hallmark Solved Problems. The text places emphasis on modern theories–such as industrial organization theory, game theory, and transaction cost theory–that are useful in analyzing actual markets, while a step-by-step problem-based learning approach demonstrates how to use microeconomic theory to solve business problems and analyze policy. The 8th Edition has been substantially updated with new or revised real-world examples, applications, and problems so that you gain a practical perspective, seeing how models connect to real-world decisions being made in today’s firms and policy debates.

Table of Contents:

1. Introduction
2. Supply and Demand
3. Applying the Supply-and-Demand Model
4. Consumer Choice
5. Applying Consumer Theory
6. Firms and Production
8. Competitive Firms and Markets
9. Applying the Competitive Model
10. General Equilibrium and Economic Welfare
11. Monopoly
12. Pricing and Advertising
13. Oligopoly and Monopolistic Competition
14. Game Theory
15. Factor Markets
16. Interest Rates, Investments, and Capital Markets
17. Uncertainty

Jeffrey M. Perloff is a professor in and chair of the Department of Agricultural and Resource Economics at the University of California at Berkeley. His textbooks are Modern Industrial Organization (co-authored with Dennis Carlton) and Microeconomics. Professor Perloff has been an editor of Industrial Relations and an associate editor of the American Journal of Agricultural Economics. He is currently an associate editor of the Journal of Productivity Analysis and edits the Journal of Industrial Organization Education. A fellow of the American Agricultural Economics Association, his economic research covers industrial organization, marketing, labor, trade, and econometrics. He has consulted with a number of nonprofit organizations and government agencies including the Federal Trade Commission and the Departments of Commerce, Justice, and Agriculture.

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